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	<title>Comments on: On Link Styles &#8211; Are We Regressing?</title>
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	<description>Web analytics for higher education.</description>
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		<title>By: frank mihal</title>
		<link>http://www.trendingupward.net/2009/11/on-link-styles-are-we-regressing/#comment-746</link>
		<dc:creator>frank mihal</dc:creator>
		<pubDate>Wed, 10 Mar 2010 17:10:56 +0000</pubDate>
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		<description>Great post! I still think links should be underlined and I am going to put my site back to the way it was....underlined!</description>
		<content:encoded><![CDATA[<p>Great post! I still think links should be underlined and I am going to put my site back to the way it was&#8230;.underlined!</p>
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		<title>By: Shelby Thayer</title>
		<link>http://www.trendingupward.net/2009/11/on-link-styles-are-we-regressing/#comment-690</link>
		<dc:creator>Shelby Thayer</dc:creator>
		<pubDate>Tue, 17 Nov 2009 22:51:36 +0000</pubDate>
		<guid isPermaLink="false">http://www.trendingupward.net/?p=1757#comment-690</guid>
		<description>Brian and Tom - thanks for the comments. 

@Brian - I wonder why this is? As you say, do you think it&#039;s because we are going for style over usability? It seems this is the case, but it doesn&#039;t make sense to me as there seems to *finally* be a shift toward user-centric at university websites. At least there seems to be the understanding now that usability testing is a necessary thing. It&#039;s just odd to me that in the basic things (link styles, etc.) we&#039;ve regressed yet with more complex things (navigation, etc.) we&#039;re progressing. 

@Tom - I haven&#039;t used this tool before, but I will definitely check it out. Thank you.</description>
		<content:encoded><![CDATA[<p>Brian and Tom &#8211; thanks for the comments. </p>
<p>@Brian &#8211; I wonder why this is? As you say, do you think it&#8217;s because we are going for style over usability? It seems this is the case, but it doesn&#8217;t make sense to me as there seems to *finally* be a shift toward user-centric at university websites. At least there seems to be the understanding now that usability testing is a necessary thing. It&#8217;s just odd to me that in the basic things (link styles, etc.) we&#8217;ve regressed yet with more complex things (navigation, etc.) we&#8217;re progressing. </p>
<p>@Tom &#8211; I haven&#8217;t used this tool before, but I will definitely check it out. Thank you.</p>
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		<title>By: Tom Butlin</title>
		<link>http://www.trendingupward.net/2009/11/on-link-styles-are-we-regressing/#comment-689</link>
		<dc:creator>Tom Butlin</dc:creator>
		<pubDate>Tue, 17 Nov 2009 20:40:30 +0000</pubDate>
		<guid isPermaLink="false">http://www.trendingupward.net/?p=1757#comment-689</guid>
		<description>An even better idea is to use Chalkmark - a free usability testing tool from Optimal Workshop. (Free version is very useful, however paid versions are more flexible - and are still cheap). http://www.optimalworkshop.com/
Create an online test of any prototype (eg JPG of a design with 2 different link styles) and ask a questions like &quot;Find information on widgets&quot;. Chalkmark aggregates all responses into a heatmap.
Takes minutes to set up and minutes to run.</description>
		<content:encoded><![CDATA[<p>An even better idea is to use Chalkmark &#8211; a free usability testing tool from Optimal Workshop. (Free version is very useful, however paid versions are more flexible &#8211; and are still cheap). <a href="http://www.optimalworkshop.com/" rel="nofollow">http://www.optimalworkshop.com/</a><br />
Create an online test of any prototype (eg JPG of a design with 2 different link styles) and ask a questions like &#8220;Find information on widgets&#8221;. Chalkmark aggregates all responses into a heatmap.<br />
Takes minutes to set up and minutes to run.</p>
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		<title>By: Brian Smith</title>
		<link>http://www.trendingupward.net/2009/11/on-link-styles-are-we-regressing/#comment-688</link>
		<dc:creator>Brian Smith</dc:creator>
		<pubDate>Tue, 17 Nov 2009 14:20:29 +0000</pubDate>
		<guid isPermaLink="false">http://www.trendingupward.net/?p=1757#comment-688</guid>
		<description>I think you are 100% right.  We are regressing.  Links are becoming buried in text and that&#039;s a big negative as far as usability is concerned.  It&#039;s all done for the sake of style, but we all know that non-underlined links don&#039;t look all that much better and we also know that getting visitors to the information that they need is key. When they&#039;re spending 7 seconds on a page is the style of the text more important or scanability?

Cheers!</description>
		<content:encoded><![CDATA[<p>I think you are 100% right.  We are regressing.  Links are becoming buried in text and that&#8217;s a big negative as far as usability is concerned.  It&#8217;s all done for the sake of style, but we all know that non-underlined links don&#8217;t look all that much better and we also know that getting visitors to the information that they need is key. When they&#8217;re spending 7 seconds on a page is the style of the text more important or scanability?</p>
<p>Cheers!</p>
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