Jun 06 2009
Getting Ready for the Penn State Web Conference
This will be my 3rd year attending the Penn State Web Conference, but I’m especially excited this year because I am co-presenting at the conference.
Our presentation, Actionable Web Analytics for Higher Education is part of the Web Project and Information Management Track and is, of course, among the last group of presentations of the day. I hope people don’t bail before that time slot. We’ll see.
We did a “dry run” to our co-workers in Outreach Marketing and Communications this past Thursday and I think it went pretty well.
One thing we are emphasizing in the presentation is the fact if the attendees are working with/on a Web site that can be found in a search engine, or if they send out emails with links back to their Web site, then they are marketing that Web site whether they know they are or not.
I’m also looking forward to a lot of other sessions that will be taking place. Mark Greenfield always has awesome sessions and I’m sure this year will be no different. Always look forward to attending his sessions.
Follow the whole conference on Twitter using #psuweb2009.
